See how they rocked
our nation
When The Beatles were booked to tour Australia very few people were playing their records at home, they were still playing gigs in venues to smaller crowds.
By the time the tour dates came in 1964, they had hit the big time and Beatlemania was going mental. The crowds were overwhelming not to mention the added mystery of the fifth Beatle, Pete Best, who played drums while Ringo was ill.
With limited access to photos due to copyright, we created a stunning black on yellow silhouette which captures The Beatles as they are about to step off a plane and into a brazen new world. This arts marketing campaign includes outdoor, online, brochures and eDM.
Click on the images to see the full campaign.